What is a serum?
A serum might sound like a magical potion, but it is a common skincare product that has been on the market for a long time. They usually come in a small bottle with a pipette for easy application to the face and neck. You only need a small amount; often 3-4 drops are enough for the entire face.
Serums contain concentrated ingredients like Niacinamide, Vitamin C, Peptides, Retinol, and Hyaluronic Acid, designed to provide the skin with extra moisture or preserve its youthfulness. Apply the serum to cleansed skin before moisturizing your face with a face cream. Since the serum absorbs quickly and leaves no residue, you can easily use it under your makeup.
Choose a serum that suits your specific skin type. There are products developed to be effective against wrinkles, pigmentation changes, acne, and dry skin.
How many serums do you need?
It is usually best to stick to one serum at a time to avoid having ingredients counteract each other. However, you can have two or three different serums to alternate between depending on what your skin needs at the moment.
How often should you use a serum?
We recommend that you use a serum every morning and evening as part of your regular skincare routine. Preparing your skin with active ingredients before applying makeup is a good idea, and in the evening, the products get time to work and nourish the skin overnight. Consistency is the key to seeing results, even though a serum often gives an immediate feeling of healthier, more awake skin.
Can you use a serum instead of a face cream?
No, you cannot. A serum is much lighter in consistency and sinks into the skin almost instantly. The face cream acts as a protective layer on the skin and has more moisturizing properties. Think of the serum as the active treatment and the face cream as the base that locks in the moisture.
Are serums expensive?
Some people perceive serums as expensive due to the price in relation to the bottle size, but because the products go a long way, a bottle lasts for several months. Considering the concentrated ingredients, you get a lot of skincare for your money.
Age to start using a serum
There is no specific age limit for starting to use a serum. You can tailor your choice of product to your age and your skin's needs. In your late teens, the focus might be on combating acne, while at an older age, you might prioritize anti-aging.
Take our serum test and find out which serum fits your complexion!